Feedback Siemens AG

“Picture of the Future” projects are an important tool for exploring business opportunities and formulating strategies at Siemens. For our current project in Siemens PTD, the team from Zephram helped forty of our experts from around the world to generate more than 1000 ideas for mid to long-term innovations. Their “idea factory” concept proved to be a valuable tool for turning market and technology trends into potential business ideas.

Thank you very much!

Jean-Pierre Beaudet (Group Portfolio Management, Siemens Power Transmission and Distribution Division)